alicia (fuzzdecay) wrote,
alicia
fuzzdecay

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notes for kat:


he explained grading. we either got a 0, 1, or 2 on each of our assignments.

difference between logo for print and screen:
colors
res
fonts

why a logo?
more attention
establish a brand/increase profile of brand

steps:
1.why?
2.check competition
3.identify and understand target customers
4.define company's key attributes (branding)
5.allow twice as much time to produce
6.decide on appropriate colors (what will transfer well from print to web)
...yes he just mentioned websafe colors *gag*
7.collect shitloads of information to help establish an idenity
8. brainstorm
9. design on paper first
(somewhere in here i missed a step :\ there are supposed to be 10)

we looked at some desktop publishing site on about.com... it was full of hideous logos.



for the lab we made logos and then presented them in front of the class. :\ damn you for missing today.

logos to make:
1. logo for achille castiglioni, for the internet, italian designer
2. logo for web documentary georges melies, french cinematographer.
3. logo for finess and health. an onlin magazine about fitness and health.

...i'm so hoping he's going to put this shit on classbot.

assignment: create a logo and style guide for the park website, with concept note... including target audience, branding, graphic style, type, color usage, dimensions, how it can be used, 3 sets of 10 comprehensive.

this isn't due for a while... it's listed as assign 4 in syllabus. o_O

it's due not next tuesday but the tuesday after.


...okay i think the powerpoint presentation is too big to go on classbot so he's putting it on workspace... i'll see if i can upload it to my server so you can see it.

... here ya go.


...yeah, i'm the best friend ever.
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