alicia (fuzzdecay) wrote,
alicia
fuzzdecay

  • Mood:
market research!

i have this assignment for my creative imaging class, where i have to design a hang tag for a pair of guy's pants. they can be any fit, any style. the target audience is aged 20-35.

i know next to nothing about the desires of guys with their pants, nor how guys think when shopping, so boys, please help enlighten me.

the results are viewable only to me so as not to taint answers. (girls, if you wanna be nice and help, sending some boys this way to answer this would be great).

how important is brand name when buying pants?

Mean: 2.27 Median: 2 Std. Dev 1.09
1
9(34.6%)
2
5(19.2%)
3
8(30.8%)
4
4(15.4%)
5
0(0.0%)

how important is fit/material?

Mean: 4.35 Median: 5 Std. Dev 1.21
1
2(7.7%)
2
1(3.8%)
3
1(3.8%)
4
4(15.4%)
5
18(69.2%)

what style of pants do you most often wear?

when you're wearing a pair of pants that fits you well, how does i make you feel (adjectives would be nice)?

what to you, does a pair of pants have to accomplish (ie. stand up to work, attract chicks, etc)?

what makes you actually pick up a pair of pants to buy them?





oh hey, and if anyone has any good brand names for the pants in question, i'll gladly hear them out.
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  • Disappearing

    A little over 2 years ago, almost 25 months if I were to age it like a toddler, I was hit by an inattentive driver in an SUV while riding my bicycle…

  • a tale of woe and bathtubs

    so, i haven’t updated since before i got my braces off. this is me just glossing over the fact that i was hit by a car while biking to work…

  • in a state of flux

    in a month, i’ll be through most of the unpleasantness that has defined my life for the past 2 years. i am thankful that i have a good job and…